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CLIENT

Halibut House

Logo Concept

For an online Logo Hunt challenge, I reimagined the brand identity for Halibut House Fish & Chips with a fresh, modern look. Fun fact: until this project, I had no idea what a real halibut looked like — beyond beer-battered on my plate. Turns out, they’re quite the quirky, funky looking fish! I was able to form the two H's to resemble the halibuts diamond shape.

This redesign embraces that playful character with a bold and memorable logo that tells the brand’s story with humour and style. This logo won first place!

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